Struck by the power of the Google Ad Grant, Nonprofit Megaphone wondered why more nonprofits were not utilizing it. They surveyed hundreds of organizations and found that 75% of eligible nonprofits either had not heard of or were not currently using the Google Grant. This means tens of thousands of organizations are missing out on millions in free online ad budget.

Nonprofit Megaphone is here to change that! Join NPP and Nonprofit Megaphone to learn how to utilize the Google Ad Grant program to amplify your nonprofit’s voice. Promote your mission, events, programs, volunteer opportunities, and more with $10,000/month in Google search advertising. Bring people to your website who have already shown interest in what you do and get them to engage and act!

Who the session is appropriate for: Anyone who works with or for nonprofit organizations

Learning Objectives:
1. How the Google Ad Grant program can promote your nonprofit
2. About the Google Ad Grant application process
3. How to configure your account and stay compliant with Google's policies
4. How to prepare your website for success with the Google Ad Grant (and in general!)
5. How to turn website visitors into supporters