How to Acquire New Donors and Create an Engaging Donor Journey in 2020 with Robin Cabral
From the provider:
In recent months, the fundraising community has shifted to digital work. And, with the recent pandemic causing many groups to question their future sustainability and independence, it makes sense to begin to use this emphasis on digital to build a broader base of donors and encourage greater giving by the many.
Join Robin L. Cabral, as she takes you through a multichannel approach to donor communications through using lead magnets and customer sales maps to acquire new donors, align digital strategies to form a cohesive donor journey, and build meaningful donor relationships through timely touchpoints.
About the Presenter:
Robin L. Cabral is a Certified Fund-Raising Executive (CFRE) with millions of dollars raised, and over twenty-five years’ experience assisting non-profit organizations as a development professional. She has overseen all aspects of fund development, from annual funds to capital campaigns, to donor communications. Her impressive non-profit career includes positions as Director of Development and Marketing throughout the Northeast United States, including her role as a regional and worldwide Director of Development.