How Do I Convince My Boss? Why Breaking Through the Ignorance Ceiling is Essential
From the provider:
It's time to ignore any conjecture you've heard. Ignore the anecdotal advice.
In his review of Tom Ahern's new book - If Only You'd Known, You Would Have Raised So Much More - Peter Lowy says that "nonprofit fundraisers owe it to themselves and their organizations to tap into a vast body of research to help them maintain a laser focus on donors."
In this webinar, Tom Ahern will provide proof-positive, airtight answers to the questions that are crucial to your fundraising success - each one world-sourced from top fundraising practitioners, creative agencies, and veteran researchers working in seven different countries.
Ahern's signature style is fast, friendly, funny, plain-talking ... even blunt when the occasion demands. And his incontestable findings are critical to small and big nonprofits alike.