How to Create Great Donor Offers
From the provider:
You can have a great relationship with a donor, understand what their passion and interests are and STILL not be able to help your donor change the world…unless you have a great offer.
And, in order to have a great offer you need a clear understanding of the programs and projects of your organization that are making an impact on our world.
The greatest lament Veritus hears from major gift fundraisers is that they have “nothing to sell.” This leads to trying to convince major donors to support the organization’s operating fund.In today’s world you cannot inspire a donor to give a six, seven or eight figure gift for the general operating fund.
In this session Veritus will help you understand the process it takes to create an inspiring and effective offer that, when coupled with understanding your donor’s passion and interests, will result in a tremendous amount of joy…both for your organization and your donor.
You have inspiring offers…you just need to know how to craft one. In this session you come away knowing exactly how it’s done.